AXIUMS Marketing Partner · Invite-only
Know which leads actually become policies.
Lead forms tell you who filled out a form. AXIUMS tells you who applied, who was issued, and who paid — per lead, per campaign.
Why cost-per-lead is lying to you
3–8 weeks
A life policy closes long after the click.
By the time it issues, the ad platform's attribution window has closed.
Zero
Your client's carrier never tells you which lead it was.
The revenue signal lives inside the agent's carrier accounts — invisible to you.
1 number
So you optimize on cost-per-lead.
The one metric that literally cannot see revenue.
How it works
From click to paid policy
1. Your ad runs
2. The agent writes business
reported by carrier
3. AXIUMS matches them
Marcus Bell
Marcus Bell
4. You see the truth
The whole funnel, measured
Every stage, captured when it happens
Illustrative numbers.
Captured the moment your Zapier form fires.
Matched when the agent's carrier reports the application.
Updated as carriers issue the policy — weeks later.
Confirmed when first premium is paid. This is your real yield.
The strongest pitch we can make honestly
Cost-per-lead picks the wrong winner
Campaign A
Cost per lead
$9
500 leads, ~$4,500 spend
Paid policies
4
Cost per paid policy
$1,125
Campaign B
Cost per lead
$16
281 leads, ~$4,500 spend
Paid policies
19
Cost per paid policy
$237
CPL says A wins. Cost per paid policy says B wins by ~5×. You'd have scaled the wrong one.
What you get
- ✓Per-lead status — unmatched, applied, issued, paid
- ✓Per-campaign rollups you can act on
- ✓Annualized premium on the policies your leads became
- ✓Status dates, so you can see the real cycle time
What you never see
- —Your client's health or application data
- —Carrier or product names
- —The agent's other business — the book they built without you
Your client's book stays their book. That boundary is why agents let you connect.
Getting set up
Live in under an hour
Apply and get approved
Tell us who you run ads for. We review every application personally.
Add your agent clients
Add them by NPN; they approve you in one tap. A partner never self-authorizes.
Wire your lead forms
Paste your webhook URL + secret into Zapier — copy-paste values, no code.
Most partners are live in under an hour.
Questions
Does my client need AXIUMS?+
Yes — the outcome data comes from the agent's own connected carrier accounts. That's the entire point: AXIUMS reads what actually happened to the policy, which no ad platform can see.
What does it cost?+
A flat monthly platform fee, discussed at approval. You bill your clients however you already do — AXIUMS takes no cut of your business.
Do you touch my ad account?+
No. You keep full control of your campaigns and budgets. AXIUMS reports outcomes back to you; it never manages, targets, or spends.
How do you match leads to policies?+
Automatic identity matching against the agent's carrier data. A lead binds to a policy when they're the same person within the window. Unmatched leads are shown as unmatched — never guessed.
Is this live optimization?+
It's measurement first. A life policy issues weeks after the click, which outruns ad-platform attribution windows. The value is knowing your true cost per policy — and where to put the next dollar.
Apply to become a partner
Applications are reviewed personally. We're onboarding a small number of partners.